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Every day on Twitter, hundreds of people tweet about mac & cheese. So Kraft Macaroni & Cheese invented a new game - Mac & Jinx - based on the traditional kids' game of jinxing.
When two people tweet about mac & cheese, both of them are sent a message calling their Mac & Jinx and providing a link. The first one to call 'Jinx' by clicking the link and giving their address wins a package containing free Mac & Cheese - and an official Mac & Jinx T-shirt.
When two people tweet about mac & cheese they are each sent a message and the first one to click on the URL wins a tee shirt and 5 boxes of mac & cheese. Site Design at
The campaign is centered around DirecTV channel 111, which is airing endless footage of a spinning Whopper. The longer you watch more free Whoppers you get. Watch the trailer
The first location-based game that lets you play a real-life version of TRON, trailer. Logo Design, Mobile App Design and Website Design. At CP+B Group
